Area Sales Manager - Newcastle
Position: Area Manager
Location: Field-based - Newcastle
Employment Type: Full-time
Salary: £36,400 + Monthly Bonus
Our Mission
We're transforming the lives of adult smokers by helping them switch to IQOS a reduced-risk, heated tobacco product designed as a better alternative to continued smoking.
As part of a nationwide field force of over 100 Sales Executives, we’re committed to responsible selling, education, and delivering standout customer experiences in retail environments.
The Role
As an Area Manager , you’ll lead a high-performing team of up to 8 field based product sales advIsors across a designated UK region. You’ll be the driving force behind their sales success, coaching, development, and daily execution. This is a field-based role requiring regular, in-person team visits to provide hands-on support and leadership.
You'll champion performance, identify new retail opportunities, and strategically match stores with your team’s individual strengths—maximising impact and unlocking sales potential.
What You’ll Be Responsible For
Leadership & Performance
Drive your team's performance to exceed KPIs through coaching, clear goal-setting, and day-to-day support
Monitor real-time metrics, proactively addressing issues and escalating when needed
Deliver impactful field training, especially for new starters and underperformers
Uphold high standards of presentation, customer experience, and sales execution
Manage attendance and performance, including PIPs for consistent improvement
Strategic Sales Development
Identify and onboard high-potential retail environments in your region
Align the right stores with the right team members to drive sales output
Own your region’s sales targets and deliver sustained performance across all metrics
Ensure strong communication of IQOS’ value proposition and key product benefits.
Team & People Management
Be the go-to expert for your team on everything from sales techniques to store operations
Foster a positive, purpose-driven team culture with recognition and morale-building
Support onboarding, ongoing development, and tailored coaching for every team member
Maintain high standards of compliance, customer journey, and brand representation.
Operational Excellence
Submit detailed weekly plans, schedules, and daily reports on time
Analyse performance data to extract insights and take action
Oversee kit logistics, ensuring all equipment is fully functional and well-maintained
What You’ll Need
A valid UK driver’s licence and access to your own vehicle
To live within 25 mins of Newcastle
2+ years’ experience in sales, with at least 1+ year in a team management role
Strong communication and leadership skills
A proven track record in target-driven environments
High attention to detail and a passion for developing people
What You’ll Get
A rewarding bonus structure tied to individual and team performance
Corporate expense card (petrol, parking, business costs)
7 days paid training (covering product, reporting, systems, and sales techniques)
Company pension scheme
Career progression opportunities within a fast-paced, high-growth environment
If you're a natural leader with a commercial mindset, and you thrive in a hands-on, field-based role this could be your next big opportunity. Join us in changing peoples lives by introducing them to a much better alternative to smoking!
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